Tag Archives: seo

Promoting your site

Just did this interview for the Kulula inflight mag on online advertising and promoting your website. Thought I’d publish it here too: 1. Why does online advertising account for so little of the advertising pie in SA? For various reasons — and it’s not only a story about low internet penetration. Many South African products […]

Is SEO evil?

It’s an old debate, but always worth a good discussion: The Digital Edge podcast by Jarred Cinman and Saul Kropman is tackling the topic of Search Engine Optimisation (SEO). It’s a contentious topic, around which there is still discussion, and a bit of obfuscation. The podcast sensationally interviews two “anonymous SEO practitioners” to see how […]

How tagging enhances SEO: An example

Here is a perfect example of how a comprehensive semantic tagging strategy can add to a site’s SEO (Search Engine Optimisation). Just did a search on Wikipedia and Mail & Guardian — the site I used to run back in the 50s :-). The results were interesting. Instead of the Wikipedia entry showing up as […]

SA sites caught up in Google PageRank 'carnage'

About a month ago, Google’s latest pagerank updates saw a number of major international news sites, A-list bloggers and local sites have their rankings slashed. There was speculation in the international blogosphere that Google’s move had to do with the legitimate practice of sites selling paid links, however this is unconfirmed as Google has yet […]