Tag Archives: Graunt Kruger

Vodacom set to shake up media scene

Vodacom, best known as a cellphone service provider, is set to become one of the country’s most influential media players, trumping many big, traditional media players. The numbers are certainly impressive. Some would say Vodacom is already an influential media player, with a claimed monthly audience of 1,4-million unique users and 16-million page impressions that […]

Vodacom's foray into mobile advertising

Blogging from PublishOnline in Cape Town… Graunt Kruger who works for Vodacom’s mobile advertising department had the audience at the conference gasping at the big numbers and big strategies. Graunt disagrees with me, but Vodacom — who are now Online Publishing Association members — are looking more and more like a media company these days. […]