Court judgement pasted on Google.be homepage

Here’s something I bet you’ve never seen before. See this rather long court judgement from a Belgian court pasted on Google’s normally-minimalist and clean site (Google Belgium).

It’s all a bit absurd. A rather grotty-looking Belgian newspaper website Grenz Echo took Google to court for linking to it and the court actually gave Google notice to take the links down (and publish the judgement on the site).
I wish Grenz Echo luck in fading into obscurity along with all the other media dinosaurs who don’t quite get the net. It also begs the question, why didn’t the newspaper/website just use the very simple and very effective code that blocks the search engine from indexing the site in the first place?

Do they understand that they are benefitting from having Google link to them? Do they understand that this is the way the internet works?

The weed must be good in Belgium.

Comments (5)

  1. Verge wrote::

    The weed is good in Belgium. But on the HIGH side, they should have been to your talk that you gave at captivate this last weekend to fully understand what they are dealing with.

    Wednesday, September 27, 2006 at 2:32 am #
  2. matt wrote::

    just as i thought! glad u enjoyed the presentation…

    Thursday, September 28, 2006 at 10:52 am #
  3. Kate wrote::

    This is bizarre. I’m totally with you on the “how can they not see?” point. And this while the rest of the world, newspapers included, spend a lot of time and energy trying to raise their Google ranking! The mind boggles.

    Friday, September 29, 2006 at 6:48 am #
  4. matthew buckland wrote::

    hey kate — there is a feeling among some publishers that Google is becoming too dominant… that publishers are beginning to rely too heavily on Google for traffic and referrals and thus are at an increasingly subservient position. Also that their homepages are being bypassed as Google deep links to articles… ie who is setting the news agenda if people bypass my homepage???

    its a view i dont agree with. i think Google is great. they are dominant at the moment, but this has to do with their excellent products… i am sure there will be competition in the future, both abroad and locally — have you been to http://search.24.com lately???

    Friday, September 29, 2006 at 7:57 am #
  5. Kate wrote::

    I think that the internet is one of the few places where the free market works, and the dominance of Google (for me) is just a reflection of the demand for their “product” – and there is competition. Or at least there was.

    When I stated using the internet 10 or so years ago, I did most of my searching from ask.com and dogpile. Google rose out of the existing competition (at least for me and my peers). Plus the constant innovation – image, video, books, froogle, gmail, picasa etc = no surprise to me that they are so prolific as to have spawned their own verbs in colloquial language!

    P.S. on my way to check out that link. Thanks.

    Monday, October 2, 2006 at 6:30 am #

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