Chris Pirillo, founder of Lockergnome, is a philosophical and passionate person. He’s a humble guy and a funny, engaging speaker. He’s someone who loves technology, community and gadgets — and is a great speaker. At Le Web he gave us some original thoughts about “community”. It’s a bit fluffy (and if you’re a cynic, you may say “vacuous”), but if you think about every one of these points below carefully, there’s quite a bit of insight and deeper truth to them. It makes a difference from the many business-oriented slides we see that tend to be literal and practical.
So, what is the essence of community? Community…
…lives inside us. Where I go, community goes. We create it based on our preferences, like dislikes and the people we link up with.
…is becoming increasingly distributed, as we distribute our ideas and thoughts across social networks.
…requires tools that can’t be built (so don’t try), ie if its us, we can’t scale ourselves.
…is a commodity, but people aren’t. It’s easy to set up a website or blog, but the people and voices behind it are what makes it unique, special.
…cannot be controlled, but can be “guided”.
…is no longer defined by physical boundaries. You probably have more in common with a geek living on another continent than your next door neighbour.
…grows its own leaders. the best leaders come organically out of a community, and is not an appointed one. It’s crucial that communities grow it’s own leaders for credibility and respect reasons.
…is the antithesis of ego. Community is myself and everyone else, not just me or my Twitter stream.
… is everywhere, inside you. It’s what you share, your passions — and it’s this that will spell success.